ReactJS for eCommerce Projects: Best Choice Ever

The eCommerce market is actively expanding. In 2023, its revenue is expected to hit the mark of $3.65 trillion.

Moreover, user penetration is predicted to achieve 66.6% in 2023, while in 2023 it is around 57%.

Amid this impressive growth, it is not surprising at all that a lot of businesses want to enter this industry and get a new source of stable income. As a result, the competition in this market is continuously becoming tougher. To win the hearts of online shoppers, you need to offer them a highly reliable and user-friendly solution that will stand out from the row of similar apps.

One of the first steps to success is the choice of an appropriate framework for building your eCommerce app. And one of the excellent options is ReactJS. But why should you build an eCommerce website using ReactJS? What benefits will you leverage? That’s exactly what we are going to talk about in this article.

ReactJS eCommerce projects are quite a common thing in UMIND’s practice. Based on our experience, we can say that a lot of businesses that have an eCommerce website in ReactJS are highly satisfied with their choice. And here is why.

• It offers component-based architecture.

The whole UI is split into separate pieces that are created independently. This approach makes it easier to develop a website and to introduce changes if it is necessary.

• ReactJS provides reusable UI elements.

Thanks to them, it is possible to significantly reduce the time required for building, deploying, and updating your website. Moreover, website maintenance is greatly facilitated.

• A ReactJS eCommerce website demonstrates enhanced performance.

The virtual document object model or the virtual DOM is one of the features offered by ReachJS. With it, rendering time is optimized which results in a faster reaction of the website to any user’s request. It means that you can achieve higher conversion and reduce bounce rates.

• ReactJS eCommerce websites are SEO-friendly.

Website ranking on the search engine results greatly depends on the page rendering and load time. And as React allows businesses to minimize page load times, you can expect that the visibility of your website will be high.

Let’s briefly summarize why a ReactJS eCommerce project is a good idea. In general, it’s a win-win game for businesses and users. Companies can enjoy faster time to market, simplified maintenance, and increased profits. At the same time, customers get a comfortable platform for online shopping that has a user-friendly interface and that doesn’t make them wait long for loading each page..

Every project should be started with a state of ideation. That’s why, first of all, you need to get a good understanding of your website’s goals and the peculiarities of your target audience. It’s necessary to think about the region that your business will serve, the age of users, their social status, interests, preferences, and needs. This knowledge will be of crucial importance for making the right decisions in the future. 

According to different sources, there are nearly 26.5 million eCommerce websites worldwide. And to achieve success, you should define what will make your online shopping web app unique. For example, it can be a unique system of bonuses, or an unusual range of products available, or a new interesting format of video reviews.

Here, you should look at your project from the perspective of users and decide in what way they will interact with your website and how it will address their needs.

When you proceed to the development, we highly recommend you establish close cooperation with developers and designers. While the idea itself is important, it is vital to take care of its realization. And your requirements should be absolutely clear to your project team if you want to get a product that will meet your expectations.

Users’ impressions from the interaction with your website have a direct impact on their desire to place an order. A poor design acts as a barrier to your customer base growth. There are a couple of design principles that you should bear in mind:

• Responsive design (your web app should be compatible with displays of different sizes and shapes);
• Relatively small pool of developers;Intuitive navigation (even if a person visits your website for the first time, it should be clear to him or her how to use different functionality);
• Simplicity (the fewer clicks are required to make a purchase, the better).

When you are planning to launch an eCommerce business, it is obvious that you already have a good understanding of the elements of your solution that will be available to users.

The most important of them are the following ones:

• registration/login;
• product catalog with descriptions and images;
• search tools;
• product filtering;
• payment integrations;
• shopping cart.

And when you are creating an eCommerce website in ReactJS, you can greatly optimize these features. As a result, you will provide the easiest navigation, fast search within product lists and categories, and the best user experience. 

React is highly scalable and flexible. It offers a vast choice of ready-made modules that not only streamline the development process but also help to ensure their smooth functioning.

Today, a lot of eCommerce websites are built with ReactJS. Among them, we can mention such well-known industry giants as Shopping.com and Petsmart.com. We strongly recommend you study the functionality of these websites at the stage of creating requirements for your own eCommerce solution. It will be useful to have a look at how the user journey is organized and how products are listed.

It is impossible to launch an eCommerce store without creating a shopping cart. And this element should be both easy to use and appealing to look at. With extremely tough competition in the eCommerce market, you should understand that if any of the core elements turn out to be not user-friendly, you can lose your customers.

With the skillful use of ReactJS and its components, you can be sure that such issues won’t appear.

This framework allows developers to create shopping carts with:

• Product management tools (adding, deleting, sorting, and filtering products in the cart);
• Shipping option tools;
• Order management and tracking.

One more essential element is a reliable and secure payment gateway that will help to ensure smooth transactions and sensitive data protection.

Here’s how a payment process is usually organized:

1. A user places an order.
2. Users’ payment details are encrypted by the browser with the help of SSL technology.
3. The website sends SSL-encrypted data to a payment gateway.
4. The gateway works together with a payment processor to transmit this data to a bank. It is necessary for verifying the request.
5. Then the approved request comes back to the processor or gateway. And the funds are sent to a seller.

Very often online stores rely on such gateways as Stripe or Paytm. The easiest way to integrate them into your web app created with ReactJS is to do it via API.

Some business owners believe that when the development process is over, they can finish all the work on the website. And the only thing that their team will need to do is just to add new products and process orders. However, it is a road to nowhere. Below you can find a few tips that will help you to make sure that your website won’t prevent your business from growing and vice versa will support it.

• ReactJS eCommerce websites are SEO-friendly.

You should track the performance of your website, try to detect any possible vulnerabilities, and timely fix bugs in order to avoid serious failures and downtimes. 

• Regular modernization

Even when you rely on the most innovative tools and technologies, with time flow they will become obsolete. It will lead to the growing costs of tech support and an increasing number of issues in the website’s performance.

• User feedback

It will be very useful to listen to the opinions of users and to introduce improvements based on them.

• User feedback

You need to regularly analyze the industry trends and new approaches to building eCommerce websites and make the required changes. Otherwise, your online store may start looking old-fashioned and unattractive.

• Web analytics

To build the right business strategy, you should know how your website is performing not only from the technical point of view but also from the perspective of business. And here, let us explain this point in more detail.

With Google Analytics, Adobe Analytics, or any other tools of this type, you will be able to understand how people interact with your website, how they usually get to it, how much time they spend on different pages, and what content attracts their attention. Thanks to such metrics as web traffic, bounce rate, conversion rate, page views, and others, you can get valuable insights into users’ interests, preferences, and demands.

Based on this data, you can make better decisions regarding the range of products that you offer, their promotion, your marketing budget allocation, and ad campaigns.

Web analytics is not only about your website, it’s also about your customers.

At UMIND we have a vast expertise in setting up web analytics to help you monitor all essential statistics and win customers.

To create a successful eCommerce business, you need to have an easy-to-use, highly performing, and SEO-friendly website. It will help you to drive sales and to leave your competitors far behind.

That’s exactly what you can achieve with the right approach to software development and the correctly chosen tech stack.

ReactJS can become an excellent choice. With it, you will get a secure platform for selling goods online and also streamline and facilitate the development process.

But there is one more component of your success. It is a highly skilled development team with expertise in your business domain. At UMIND, we are always ready to help you! Our developers deeply understand the peculiarities of ReactJS eCommerce projects and will be able to offer the best solution based on your requirements.

If you need to get a professional consultation or assistance at any stage of the project realization, just let us know by contacting us via our website.